Content is still king. It’s just a matter of how it’s packaged, delivered and shared – whether you are trying to create trust or build your brand through increased digital marketing.

For example, Entrepreneur takes a look at how companies… Continue reading →

A recent tweet from WDRB-TV in Louisville caught my attention: Helicopter parents get remote airstrike option.

The reason I read the story wasn’t because it pertained to me– I’m not a parent. It was the cleverness of the tweet… Continue reading →

People are drawn to lists. I’ve been sucked into countless lists online that boast things such as Top Ten Places to Retire, even though I’m not near retirement and have no plans to move. Or how about Top 10 Super… Continue reading →

OK, I admit it. I once ordered a McRib. (Don’t judge me. It was college. I was experimenting. Plus, someone else is ordering it, or it wouldn’t come back every year.)

I filed it under the heading of “Mistakes You… Continue reading →