Monthly Archives: October 2013

I still remember one of the early lessons I learned in my first journalism class at the University of Missouri on how to write a compelling story: Don’t just tell them, show them. In other words, don’t just say your… Continue reading

True AND Believable

When I conduct media training or give a speech on the subject, one of the first things I tell people is that your message must not only be true, it should also be believable. It may seem… Continue reading

Years ago, when my husband and I worked together at a PR and political consulting firm in Lexington, we also wrote a column for The Kentucky Gazette. We called it “He Said, She Said,” and gave our views on politics… Continue reading

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